Recipe For The Perfect Bread

This week we launched “The recipe for the perfect bread“: an Allenby New York and Tel AVIV co-production filmed as part of Berman bakery’s campaign, celebrating the brand’s new branding by Allenby Studio.

The video was shot in New York by Joseph Herscher, the kinetic Artist behind the successful Page Turner video.

It was first aired on Channel 2’s “Live at night”, and received more than 5,000 likes and almost 1,000 shares on the program’s Facebook page.

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